Bear Hug
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| Ingredient | % | Role |
|---|---|---|
|
💧 Water (Aqua)
Base, oil-free
|
62.4% | Provides the oil-free base of the formula |
|
🌿 Cica Extract (Centella Asiatica)
Soothes & calms redness, repairs barrier, supports wound healing & collagen formation
|
10% | Soothes redness, supports the skin barrier, wound healing and collagen formation |
|
🎍 Bamboo Water (Bambusa Vulgaris Extract)
Silica-rich, supports barrier, antioxidant protection
|
4% | Supports the skin barrier and provides antioxidant protection |
|
🧴 Azelaic Acid Derivative (Potassium Azeloyl Diglycinate)
Helps regulate sebum, brightens, gently exfoliates. The game-changer no other Cica moisturiser has. Accelerates epidermal renewal at the keratinocyte level.
|
5% | Helps regulate sebum, brighten skin, gently exfoliate and support epidermal renewal |
|
🫧 Silicone Blend (Resicare SFB)
Softens texture, smooths application
|
4% | Softens skin texture and provides a smooth application |
|
🛡️ Zinc PCA (Ajidew ZN 100)
Natural humectant, mild antimicrobial, oil balance
|
0.5% | Helps maintain hydration, support oil balance and provide mild antimicrobial benefits |
|
🧬 Pro Renew Complex (Lactococcus Ferment Lysate)
Probiotic well-ageing active, boosts skin renewal, protects against city pollution
|
0.2% | Supports skin renewal, well-ageing and protection against city pollution |
|
💧 D-Panthenol (Vitamin B5)
Retains moisture, supports cell regeneration
|
0.2% | Helps retain moisture and supports skin cell regeneration |

| What You Care About | Rich Barrier Creams | Lightweight Moisturisers | Bear Hug |
|---|---|---|---|
| Repairs the barrier without heaviness | No, works via occlusion | No, hydration only | Yes, 10% Cica in a lightweight lotion |
| Helps regulate excess sebum | No | No | Yes, 5% Azelaic Acid Derivative |
| Buffers strong actives (retinol, acids) | Varies, often too heavy to layer | No, not formulated for it | Yes, buffers irritation |
| Non-greasy, fast-absorbing and treats | No, heavy finish | Yes, but no treatment | Yes, both |
| Supports well-ageing skin | Rarely, unless heavily fragranced/actives-loaded | No, hydration-only | Yes, Pro Renew Complex + Cica |
| Doubles as a spot treatment | No, too heavy to dab | No, no active ingredients | Yes, dab directly on breakouts |
| Fragrance choice for sensitive skin | Rarely | Rarely | Yes, 2 variants |
Most barrier-repair creams force the same trade-off: rich enough to actually repair, or light enough not to clog acne-prone, oily skin. Rarely both.
Bear Hug was formulated to close that gap. By pairing a clinically dosed 10% Cica with 5% Potassium Azeloyl Diglycinate (PAD), an azelaic acid derivative that's usually only sold as a standalone serum in Indian skincare. Most Cica moisturisers stop at soothing. PAD works at a different level, helping support the skin's own renewal process alongside Cica's barrier-repair work, so the Bear Hug is doing more than calming down redness, in a texture that layers beautifully under or over actives. Available fragrance-free or lightly scented, for every kind of reactive skin.
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